FANS ON TOUR
Fans On Tour is a project that highlights the the relationship between fans and artists, as a pivotal tool in the music industry. Spearheading this initiative as
Co-Founder and Creative Director, I orchestrated the mobilization of over 40,000 fans across various social media platforms.Central to our success was the development of a cohesive brand identity, anchored by a simple color palette inspired by the tour's ambiance, and capturing the feeling of a room where people blend together in a crowd and create a unique atmosphere of fun and acceptance. My multifaceted role encompassed production, filming, co-editing, brand development, UX design, and motion graphics, ensuring a seamless execution of our vision.